Featuring and distributing videos on social is becoming more and more popular. In the gallery below, we’ve got some stats to prove it. #gallery-4 input[type=’radio’]:checked:nth-of-type(1) ~ .gallery-arrow:nth-of-type(2),#gallery-4 input[type=’radio’]:checked:nth-of-type(2) ~ .gallery-arrow:nth-of-type(3),#gallery-4…
Who is my “built for you”? Who is my audience?Often, the problem that brands have marketing themselves is not how good their product is or even how promising their marketing…
Just as Instagram continues to roll out new features on a regular basis–from introducing hashtags and links to bios, to sharing feed posts to Stories, to the emoji slider–you, too,…
To succeed on social, you have to do three things: Test constantly and fearlessly Be prepared to fail Iterate and optimized quickly Here’s how to fail better on social for…
As social marketers, sometimes we just want the clock to stop. There are so many things on our to-do lists, not to mention endless meetings with stakeholders vying for attention…
Stuck with your content marketing?You’re getting traffic. But not enough. You’re building email subscribers. But not enough. You’re generating sales. But not enough. We all need to revisit our content…
In the past year, research has revealed the negative health effects of social media and its negative impact on our society. Facebook has been heavily criticized for its laissez-fair handling…
Ramadan, the ninth month of the Islamic lunar calendar, started on 17th May 2018 and for Muslims it is the most holy month. As well as a time of fasting,…
This week, Jen Joyce and I spoke about social video marketing at MarketMix 2018. In the ever-changing social ecosystem, it can be hard to make definitive statements about what…