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website performance after tweaking

Improving LenaKhalid.com website performance

It is no secret that people are fascinated by speed–fastest car, fastest runner, fastest computer processor, even fastest website. In today’s tech industry, optimizing your website via responsive web design is a must to achieve top speed and website performance. This is especially true as a fifth of the world’s population accesses the internet via mobile devices. Because of […]

Essentials of Influencer Marketing

Getting Influencers to Spread Your Brand’s Message

Influencer marketing is the process of connecting with influencers ie. people who have large followings in certain niches and can affect opinion – to increase the visibility of your own products or services. The idea is to identify and build relationships with those VIPs, who might be consultants, analysts, advisors, venture capitalists, subject-matter experts, bloggers, reporters or others with […]

linkedin-founder-reid-hoffman

The Founder of LinkedIn Says Too Many of Us Are Using the Site All Wrong

If you use LinkedIn, you’ve undoubtedly received invitations to connect with people you’ve never met or may never meet in your life.
The more you stay on the site and the more you gain prominence in your field, the more requests from strangers you’ll get.
And while it could seem natural to decline a Facebook friend request from a stranger because […]

How to Create Compelling Online Content That Gets Traffic

How to Create Compelling Online Content That Gets Traffic

In his book Success Secrets of the Online Marketing Superstars, Mitch Myerson introduces you to 22 innovators who have redefined the developing landscape of online marketing. Learn how to master proven strategies, avoid costly mistakes and grow your business. In this edited excerpt, contributing author and founder of Backlinko.com Brian Dean offers five different strategies for creating content that’s […]

things to do friday for entrepreneurs

Things to do on Friday afternoon (for entrepreneurs)

“Successful people tend to adhere to routines in general, so it’s no surprise that the most successful people I know maintain a Friday afternoon routine,” says Michael Kerr, an international business speaker and author of “You Can’t Be Serious! Putting Humor to Work”
As the clock ticks closer to quitting time, Friday quickly becomes the unofficial “Slack-off Day” in many […]

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