When it comes to social media marketing, establishing good communication between you and your followers is pertinent in driving your business forward in today's competitive market. Depending on the type…
Remember when the world thought email was on its last leg…? 🙃 Today we know more than ever just how effective email can be when done right. Jeanne Jennings, of…
Sales have long been regarded as the driving force of business — as they should, right? If you don’t have sales, revenue or cashflow… your business ceases to exist. So,…
Marketing has always been an exciting part of being in business. There's something thrilling about getting the word out about your business, product, or service. There's no business out there…
How do marketers and advertisers know when they’re meeting their strategic business goals? Marketing Metrics are a great tool for getting to know your audience and how they interact with…
Guest post written by: Ryan Gould, Vice President of Strategy and Marketing Services, Elevation B2BEmail remarketing — or as some call it, email retargeting — may seem old school in an era of…
Email marketing is a primary marketing tactic for most companies. Here are some current email research statistics that you should know and a few tips that you can implement in…
Why YouTube shuttered its self-service influencer marketing platform. July 9, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. It would be great if working with influencers…
Research of the Week filters through hundreds of research studies and finds the most interesting and thought-provoking research for marketing professionals. Then we provide practical strategies and tips on how…
Amra & Elma Amra & Elma Two words have defined the social media generation in recent years — influencer marketing. It’s both a topic of some derision (a recent example…