Tag - branding

Find the Ideal Social-Media Influencer

5 Ways Startups Find the Ideal Social Media Influencer

Whether you are launching or you have been in business for a while, identifying social media influencer who can benefit your brand is critical to your success. For many brands, such influencers seem elusive, but if you understand the right steps to follow, it is possible to find the influencers who can draw attention to your brand and message.
1. […]

MISCONCEPTIONS ABOUT REBRANDING

The biggest misconceptions about rebranding

Rebranding is a big deal for your company.
Whether it is to rival aggressive competition or to make the steps to globalise your business, the strategy and positioning require much more than a fleeting thought.
That being said, there are still those out there who continue to underestimate the power of a rebranding or, in some cases, just don’t see it […]

Online Reputation

Helpful tips to help business owners manage their online reputation

Successfully manage your online reputation.
1. Set Up Online Accounts and Monitor Them
At the very least, your company should have a Twitter, Facebook and Google+ account. For many high-tech, B2B and other professional businesses, you may also want to set up a Linkedin account. If you sell visually oriented products, Pinterest, Flickr and Instagram may also be useful. Finally, if […]

position-your-personal-brand

How Should You Position Your Personal Brand?

There are many different ways you can position your personal brand in the market. Each will attract a different kind of clientele. How do you position your personal brand to attract the ideal kind of clients?
Here are a few different ways to position your personal brand
==> Being First or Original

If you can firmly establish yourself as the first or […]

without-personal-branding-yr-career-is-dead

Branding Yourself

Branding has undergone a fast paced evolution and today it has emerged into a very influential revolution in the print, electronic, outdoor and new media.
Branding is a process that evokes an emotional reaction in the target segment.
Branding stimulates and persuades the target segment by making home feel the difference that any particular brand has made to the […]

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