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In his book Success Secrets of the Online Marketing Superstars, Mitch Myerson introduces you to 22 innovators who have redefined the developing landscape of online marketing. Learn how to master proven strategies, avoid costly mistakes and grow your business. In this edited excerpt, contributing author and founder of Backlinko.com Brian Dean offers five different strategies for creating content that’s […]
Recent polls by TrackMaven showed the decline in engagement across social platforms. The study was examining major established social marketing platforms — Facebook, Twitter, Instagram and LinkedIn — and found that even one of the fastest-growing platforms on the market, Instagram, has seen a drop as large as 25 percent in just one year.
This is not a huge surprise […]
Everyone knows content is king — it’s what draws customers in and keeps them invested in your brand or company.
You know that your audience can tell the difference between quality content and substandard work, but you also know you can’t spend days or even hours on a single project — you have to keep feeding the beast.
But, how can […]
If your content doesn’t provide readers with value, solve a problem, answer a question or entertain, then it doesn’t really serve a purpose. Have you ever had what you thought was a great post idea, but it failed to resonate or, more importantly, get shared? It’s frustrating, but it doesn’t have to be. Writing content that readers will love isn’t […]