Tag - small businesses


3 Lessons Every Entrepreneur Can Learn From Metallica

Unless you have been living under a rock for the past years, you’ve probably heard of Metallica, a heavy metal band that is one of the “Big Four” credited with bringing heavy, thrash metal music to the forefront of the music industry.
Despite ever-shifting music trends, drastic changes in how music is consumed and infinite competition, the band still manages […]

marketing your small business

6 Ways to Think Outside the Box When Marketing Your Small Business

Sometimes budget limits small businesses from executing their marketing ideas, but not every successful strategy requires a lot of money.
Six outside the box ways to do when marketing your small business that are both inexpensive and effective.
1. Get personal.
Customers love the opportunity to make something their own. Studies have shown that 56 percent of consumers said receiving a […]

5 Ways to Get Your Small Business Booming in New International Markets

Cross-border selling can seem overwhelming, leaving small businesses unsure of how to dive into international markets or opting to avoid it altogether. Especially with recent international uncertainties such as Brexit, being wary is understandable.
Yet, following the Brexit vote on June 23, 2016, U.K. online retail sales increased by 18.7 percent in July, compared to the previous year’s sales during […]

6 Times You Should Turn Down Work

When I left my 9-to-5 to start my freelance marketing business, I took every job that came my way. No, seriously. I wanted so badly to buck the “most businesses fail in their first year” stereotype that I was determined not to run out of cash at any cost.
I won’t say I regret it, because if I’d been too […]

HR Software for Your Small Business

The ‘Whys’ of Why You Should Consider HR Software for Your Small Business

Everywhere you turn, software seems to be the answer. You’re probably already using software for your marketing, accounting and management. But have you yet considered the need for human resources software in your small business? In fact, it’s much more than a luxury. Businesses that use HR software would likely call it a necessity.
What is HR software?
In its simplest form, HR software […]


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