https://lenakhalid.com Visibility. Reputation. Growth. Fri, 07 Sep 2018 02:51:15 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://lenakhalid.com/wp-content/uploads/2017/01/cropped-LenaKhalid07-32x32.png https://lenakhalid.com 32 32 https://lenakhalid.com/contagious-things-catch-book-review/?utm_source=rss&utm_medium=rss&utm_campaign=contagious-things-catch-book-review Fri, 07 Sep 2018 02:34:07 +0000 http://lenakhalid.com/?p=5668 If you want your product, service or cause to become the talk of the town – or the talk of the Internet – don’t rely on advertising. People trust their friends’ and acquaintances’ opinions far more than paid promotions. The challenge is getting your offering on the tip of everyone’s tongue. Marketer Jonah Berger explains…

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