Brand : Top Mistakes That Are Making Your Business Suffer
Creating a consistent brand for an online business is a highly effective way to get more customers and clients, to increase awareness of your organization and to generally propel yourself…
Creating a consistent brand for an online business is a highly effective way to get more customers and clients, to increase awareness of your organization and to generally propel yourself…
Creating a brand is not just about getting more people to see your site and creating more opportunities to market your business. Another important reason to have a brand is…
Rebranding is a big deal for your company. Whether it is to rival aggressive competition or to make the steps to globalise your business, the strategy and positioning require much…
Google wasn’t always “Google.” It once went by the name “BackRub.” Best Buy went by the name, “Sound of Music.”Related: 7 Tips for Naming (or Re-Naming) Your CompanyWhether the original name wasn’t a fit, was…
There are many different ways you can position your personal brand in the market. Each will attract a different kind of clientele. How do you position your personal brand to…
Branding has undergone a fast paced evolution and today it has emerged into a very influential revolution in the print, electronic, outdoor and new media. Branding is a process that…
When it comes to branding, most people tend to think of big brand advertising : Coca-Cola, McDonalds and Microsoft spend money on branding. But it doesn’t really apply to smaller…
When it comes to creating a brand for a blog or a website you will have a ton of different options regarding how you want to approach the process. One…
Influencer marketing is the process of connecting with influencers ie. people who have large followings in certain niches and can affect opinion – to increase the visibility of your own…
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