6 Ways Small Businesses Are Leveraging AI
Every day, artificial intelligence or “ai” gets smarter and easier to work with. And it’s no longer just for the large businesses and corporations. AI is accessible to small businesses…
5 Tips for Agencies to Personalize Client Emails with GIFs
The massive amount of content fighting for attention in clients’ inboxes has definitely made being an email marketer tougher. Marketers are trying fresh subject lines, images, and copy to entice…
5 Travel Trends for Summer 2022
Opinions expressed by Entrepreneur contributors are their own. Travel is back in a big way. With many countries loosening Covid restrictions and tourists regaining confidence in traveling again, industry numbers…
Why Leads Unsubscribe From Emails (and How to Win Them Back)
You work hard to grow your email list and deliver content to your subscribers, so it can be a hard pill to swallow when people choose to unsubscribe. Unsubscribes are…
Facebook Has Been Targeting Users Who Visited Pregnancy Center Sites – How Could That Data Be Used?
Anyone who regularly uses the web will find that a search can result in a wave of seemingly endless targeted ads based on data collection efforts – and last month,…
Does Your Company Need A Rebrand? Here’s Why, When and How You Should Do It.
Opinions expressed by Entrepreneur contributors are their own. Why does a business or organization need to rebrand? Rebranding is a process whereby a business or organization changes its name, logo,…
4 Reasons Why Social Proof Is Essential to Building Your Brand
– Brand Awareness. – Social clout. – Online presence. – Offline networking. Each one of these concepts has a place in entrepreneurship and points back to visibility, and visibility as…
Five Ways to Shorten Your Customers’ Buying Journeys
Would you like to boost your revenue without investing more in marketing? Working to shorten your customers’ buying journeys is the first step to take. What is a buying journey?…
Three Insider Tips To Make Your Brand Perform Better On TikTok And Other Short-Video Platforms
TikTok has taken the social media industry by storm the past couple of years, attracting more than 1 billion users globally, building a vast new class of creator/influencers, transforming how…