5 Marketing Strategies That Are Totally Outdated
What I found most fascinating about Mad Men were Don Draper’s “hot” ad concepts, which, in retrospect, seem nostalgic and laughably retro. In the real world, marketing evolves parallel to…
The 7 Disadvantages Local Businesses Face Online (and How to Beat Them)
Small and local businesses have flourished for centuries, and remain competitive even in today’s complex and multifaceted market. Now that businesses have the capacity to sell and promote themselves online,…
10 Things You Need to Learn From Apple’s Marketing (plus one more)
Steve Jobs didn’t have a master’s degree, and he certainly wasn’t an engineer, but he excelled at marketing. Those marketing skills propelled Apple into the top spot and turned the…
Make your online presence sizzles with Yoda
After reading a lot of reviews on Star Wars: The Force Awakens, I finally got the chance to watch it. In short, Star Wars: The Force Awakens is an enormous…
The Best Product Won’t Sell By Itself!
Perhaps you have heard the term : Build a better product and they will buy it. Well, as capital as it sounds, even the best product still won’t sell if…
Mistakes to be Avoided When Advertising Your Services
Service providers are all over the Internet these days. You can find them on forums, advertising on Craigslist, using job boards like ProBlogger or on freelancing sites like E-Lance. There…
4 Valuable Customer Retention Strategies
Even if your business has an established customer base, the only way to continue to grow your business is by keeping your customers interested and happy. These happy customers, in…
Mistakes Startups Make on Social Media That Yours Can Easily Sidestep
If you are a new business owner, you likely know all too well that establishing a a [bctt tweet=”Copying and pasting is for spammers, not entrepreneurs. #socialmedia ” username=”lenakhalid”] is…
Do Successful Entrepreneurs Always Take Big Risks?
One of the things that make people wary of entering the world of entrepreneurship is that they are risk-takers by nature and they believe that they are going to be…