5 Ways Brands Can Amplify Black Voices
Now is the time for brands to elevate black voices. After #BlackoutTuesday, many brands need to take action beyond just posting a black square on their social media accounts and…
How Influencer Marketing On Social Media Has Changed During The Pandemic
Amra & Elma Amra & Elma Two words have defined the social media generation in recent years — influencer marketing. It’s both a topic of some derision (a recent example…
Ceasefire App Looks To Bridge Hostile, Polarized Political Divide
Troubled times seem all the more troubling when any discussion of political issues quickly leads to arguments, name calling, shunning or the dreaded exile of cancel culture. Too often controversial…
Facebook Just Gave 2 Billion More Users A Reason To Quit
Facebook recently gave millions of North American users a great reason to leave the platform, and now it applies to the whole world. Thankfully, there’s also a great new reason…
Anonymous Hacked Our Attention (Again)
Amidst the turmoil, chaos and outrage that has followed the death of George Floyd on the streets of Minneapolis, a familiar presence returned to our news feeds: the Guy Fawkes-masked…
The History Of Pride Month And What It Can Teach Us About Moving Forward Today
NEW YORK, NEW YORK – MAY 12: A view of Stonewall Inn on May 12, 2020 in New York City. COVID-19 has … [+] spread to most countries around the…
Make No Mistake: Twitter Is Right, Trump Is Wrong
MAY 29: A notification from Twitter appears on tweet by U.S. President Donald Trump that the social … [+] media platform says violated its policy on May 29, 2020. Twitter…
Nonprofit Email Open Rates Nearly 30% In March 2020: Report
Nonprofits saw a 29.3% email open rate in March 2020 — 11.5% higher than the overall average open … [+] rate for all of 2019, according to Campaign Monitor. Getty…
Instagram Shopping – A New Dawn For Social Commerce
On face value, the recent launch of Facebook Shops isn’t really that innovative. The company flirted with shopping as far back as 2007 without fanfare or notable success. This ranged…