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Entrepreneurship: The Practice and Mindset

Amazon.com Price: $123.75 (as of 01/11/2024 11:30 PST- Details) & FREE Shipping.

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From Heidi Neck, some of the influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and creator, comes this ground-breaking new text.

 

Entrepreneurship: The Practice and Mindset catapults students beyond the study room by helping them develop an entrepreneurial mindset so they are able to create opportunities and take action in uncertain environments. According to the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders with the intention to get feedback, experiment, and move ideas forward.  Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that may be applied to startups in addition to organizations of a wide variety. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this article will take them on a transformative journey.  

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