What are your goals as a marketer and advertiser? Identifying your ultimate performance goals will help you decide how to tackle your marketing strategy. What does success look like to…
There are over 660 million users on LinkedIn.It’s where loads of small business owners and entrepreneurs spend their time.61 million LinkedIn users are senior level influencers and 40 million are…
As advertisers, we interact with data-driven automation, machine learning, and artificial intelligence on a daily basis. Google Adwords, Facebook Advertising, Perfect Audience, and other major ad platforms all use advanced…
The founder and CEO of IDLife is re-inventing the vitamin industry. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! September 4, 2020 5 min…
If you are using your website as a channel for sales, then most of your digital marketing game revolves around building traffic to your site. But…not all traffic has the…
With the pandemic moving the world to all things digital overnight, business leaders have been forced into leading their teams via video conferencing. But technology is not the same as…
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On June 8, 2020, The Gambia filed an application for discovery with the U.S. District Court for the District of Columbia. The application asks the Court to compel Facebook to…
On Thursday, Facebook removed a series Trump campaign ads that feature a Nazi concentration camp symbol, which Facebook said violates its policy against organized hate. This move from Facebook…
Research of the Week filters through hundreds of research studies and finds the most interesting and thought-provoking research for marketing professionals. Then we provide practical strategies and tips on how…
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