Social Storytelling: How to Do It Better
Who is my “built for you”? Who is my audience?Often, the problem that brands have marketing themselves is not how good their product is or even how promising their marketing…
How to Be a Data-Driven Social Marketer
There’s no brand like your brand. While you can look to other brands in your industry and beyond for content inspiration, and even scope out what your biggest competitors are…
5 Creative Ways Content Labeling Can Make You a Better Social Marketer
Two weeks ago, we published an introduction to content labeling, explaining why it is such a crucial piece of the social analytics puzzle. Content labeling is an easy way to…