Has marketing ever existed without data? Even in the days of traditional marketing, brands would survey customers and test audiences. Digital marketing took those old methods, flipped them on their…
As we approach the new year, we’re all looking for ways to do something new and become better. If you’re still working on your SEO resolutions, here are three ideas…
Email Marketing Frequency Best Practices These days, email marketers of every kind know the importance of keeping in touch with your target audience. To stay top-of-mind, you must regularly email…
Videos are becoming major marketing assets. They can get your products noticed by a wider audience, build your brand awareness and bring in sales. This is why understanding video SEO…
SEO can seem like a necessary evil for small businesses. It’s how you can reach potential customers on the web… but is it worth the time and money? Will you…
Time and time again we see that email marketing is a very successful marketing tactic. In fact, when looking at ROI and engagement, email can be a powerhouse addition to…
The Revenue Rockstars Series continued with a live-streamed advice from the State of MarTech report session from SharpSpring, Ascend2 CEO Todd Lebo, and Ocreative Chief Business Development Officer, Matt Koeppel…
Data Unification and Data Management are Key Does anyone even remember “traditional” marketing anymore? Sure, the days of billboards and postcards in the mail are definitely not over. But digital…