4 Unexpected Social Media Platforms to Grow Your Brand Awareness
It's no surprise that social media marketing is crucial to business growth in 2018. After all, we're living in a digital world -- one where there are 2.62 billion social…
How To Sell When Nobody’s Buying (How to sell effectively!)
Desperate times call for desperate measures, and, when it comes to selling during an economic downturn, the survival of your business may depend on taking some radical, assertive action. Speaker,…
5 Marketing Strategies That Are Totally Outdated
What I found most fascinating about Mad Men were Don Draper's "hot" ad concepts, which, in retrospect, seem nostalgic and laughably retro. In the real world, marketing evolves parallel to…
A Happy Marriage Between Brands and Influencers
The popular online marketing buzz word of 2017 is "influencer marketing." While it's been around for a long time, it's just now evolved into its own specific category. My agency…
The 7 Disadvantages Local Businesses Face Online (and How to Beat Them)
Small and local businesses have flourished for centuries, and remain competitive even in today’s complex and multifaceted market. Now that businesses have the capacity to sell and promote themselves online,…
Make your online presence sizzles with Yoda
After reading a lot of reviews on Star Wars: The Force Awakens, I finally got the chance to watch it. In short, Star Wars: The Force Awakens is an enormous…
How to Ask Clients to Pay Invoices Without Sounding Desperate
Let’s be honest. Asking clients to pay up on invoices can be awkward even when the payment is late and you have every right to apply some pressure. On the…
Why your business should care about social media marketing
Social media is all around us. The average person, both young and old, religiously checks their Facebook, Twitter and Instagram accounts throughout the day. Then when you turn the TV…
The Best Product Won’t Sell By Itself!
Perhaps you have heard the term : Build a better product and they will buy it. Well, as capital as it sounds, even the best product still won't sell if…
Mistakes to be Avoided When Advertising Your Services
Service providers are all over the Internet these days. You can find them on forums, advertising on Craigslist, using job boards like ProBlogger or on freelancing sites like E-Lance. There…