Metrics That Matter Most in 2020
Measuring the impact of advertising campaigns is critical to optimizing a programmatic strategy. Return on Investment (ROI) and Return of Ad Spend (ROAS) are the most meaningful metrics for tracking…
metrics
Measuring the impact of advertising campaigns is critical to optimizing a programmatic strategy. Return on Investment (ROI) and Return of Ad Spend (ROAS) are the most meaningful metrics for tracking…
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