The Top 7 Questions Small Businesses Ask About Social Media
Most small businesses we come into contact with realize how important social media is for their business and recognize the need to have a presence on the social media platforms…
14 Big Online Marketing Ideas for Businesses on a Small Budget
Most businesses are on a tight budget, especially when it comes to marketing. Times are hard and many companies don’t have a lot of money to invest on advertising and…
Here’s How LinkedIn is Used for Branding
Uniqueness is the key to standing out as a business. As cliché as it sounds, it really is true and is the reason why one among every 5 competing businesses…
Turn Your Facebook Fans Into Raving Fans
No doubt you have already set up a Facebook account for your business and have a number of facebook fans who have joined your fanpage. Your goal now, is to…
Local Marketing Essentials (Top 3 Things You Need)
Having a great online presence is one of the best local marketing strategies one can have. But building up this online presence does not take overnight, but then you can…
Super Effective Social Media Marketing Campaigns
Some businesses make the mistake of thinking that social media is just a case of signing in to Facebook, Tweeting, creating a LinkedIn profile or signing up for Google Plus…
Why Women Dominate Influencer Marketing and Why It May Be the Right Career for You
In a time when women are fighting for pay equality, work-life balance and gender parity, there is one emerging industry where women dominate the scene: influencer marketing. Based on my…
3 Ways to Make Anything More Shareable Online
Millions of pieces of content are published every single day. It’s true that trends in social media have affected how your audience engages with your content — but that doesn’t…
Social Storytelling: How to Do It Better
The most common problem that brands have marketing themselves on social isn’t rooted in product strength or the quality and structure of marketing plans. It’s that we’re failing at the…