Why social commerce isn’t trending yet
It was August 1, 2003: the country was still mourning the loss of the space shuttle Columbia, which had disintegrated upon re-entering Earth’s atmosphere six months earlier and the Black…
Mistakes Startups Make on Social Media That Yours Can Easily Sidestep
If you are a new business owner, you likely know all too well that establishing a a [bctt tweet=”Copying and pasting is for spammers, not entrepreneurs. #socialmedia ” username=”lenakhalid”] is…
12 Social Media Mistakes That Will Drive Followers Away From Your Brand
Smart brands know that an active social media presence is essential in today’s digital marketing landscape. Most companies have the requisite Facebook, Twitter and Instagram accounts, and make a point…
Why Your Fitness Business Needs Video On Social Media
For fitness professionals, standing out in an inherently competitive and constantly growing market is no easy feat. With the rapid growth of the industry, gyms, boutiques and personal trainers are…
How Much Social Media Is Too Much?
Am I addicted to social media or just bored? According to Statista, daily social media usage of global Internet users amounted to 135 minutes in 2017 , up from 126…
Getting Influencers to Spread Your Brand’s Message
Influencer marketing is the process of connecting with influencers ie. people who have large followings in certain niches and can affect opinion – to increase the visibility of your own…
8 Fresh Stats About Social Video Marketing
Here are the eight latest statistics about social video, ripped straight from the pages of the 2018 Sprout Social Index. Learn them. Love them. Use them to create change…
Marketing blunders that hamper a startup’s growth
Sales and Marketing can either make or break a business. However, a lot of first-time entrepreneurs believe that if the product is really good, customers will come. That is not…
How to Fail Better on Social
To succeed on social, you have to do three things: Test constantly and fearlessly Be prepared to fail Iterate and optimized quickly Here’s how to fail better on social for…