Digital Marketing

marketing blunders that hamper a startup's growth

Marketing blunders that hamper a startup’s growth

Sales and Marketing can either make or break a business. However, a lot of first-time entrepreneurs believe that if the product is really good, customers will come. That is not necessarily true.
When business is slow, one of the first places startups cut costs is marketing, when in fact they should be increasing their marketing budget.
Startups inherently face a number […]

ecommerce business consultant

Small Ecommerce Business Should Consider a Consultant

Running an ecommerce business is no walk in the park. It’s a multifaceted undertaking with a lot of moving parts — web development, retail merchandising, logistics, brand marketing, payment processing and so on — and you have to be good at all of them. Lots of large brands and retailers pull it off each year, of course, but they […]

How to Create Compelling Online Content That Gets Traffic

How to Create Compelling Online Content That Gets Traffic

In his book Success Secrets of the Online Marketing Superstars, Mitch Myerson introduces you to 22 innovators who have redefined the developing landscape of online marketing. Learn how to master proven strategies, avoid costly mistakes and grow your business. In this edited excerpt, contributing author and founder of Backlinko.com Brian Dean offers five different strategies for creating content that’s […]

Why Marketing Is Not the Job for the Lazy

Why Marketing Is Not the Job for the Lazy?

Recent polls by TrackMaven showed the decline in engagement across social platforms. The study was examining major established social marketing platforms — Facebook, Twitter, Instagram and LinkedIn — and found that even one of the fastest-growing platforms on the market, Instagram, has seen a drop as large as 25 percent in just one year.
This is not a huge surprise […]

influencer marketing plan

How to Get a Great ROI on Your Influencer Marketing Plan

To most old school marketers, influencer marketing seems risky and without merit. More than a few have asked me, “Where’s the legitimate ROI?” Without a native knowledge of social media, those who have marketed the same way for years think that influencer marketing is flimsy and ephemeral. Some just don’t know how it works or are unwilling to take […]

X

Forgot Password?

Join Us

Password Reset
Please enter your e-mail address. You will receive a new password via e-mail.