Video SEO: How to Optimize Your Videos for Search
Videos are becoming major marketing assets. They can get your products noticed by a wider audience, build your brand awareness and bring in sales. This is why understanding video SEO…
SEO for Small Businesses – SharpSpring
SEO can seem like a necessary evil for small businesses. It’s how you can reach potential customers on the web… but is it worth the time and money? Will you…
Ultimate Guide to Email Send Best Practices
Time and time again we see that email marketing is a very successful marketing tactic. In fact, when looking at ROI and engagement, email can be a powerhouse addition to…
Revenue Rockstars Advice from the State of MarTech Report
The Revenue Rockstars Series continued with a live-streamed advice from the State of MarTech report session from SharpSpring, Ascend2 CEO Todd Lebo, and Ocreative Chief Business Development Officer, Matt Koeppel.…
Agency Perspective on Data Unification and Data Management
Data Unification and Data Management are Key Does anyone even remember “traditional” marketing anymore? Sure, the days of billboards and postcards in the mail are definitely not over. But digital…
Choosing the Right Frequency for Email Marketing Campaigns
One of the biggest challenges when it comes to deciding upon frequency for your email marketing campaigns is striking the right balance between too many emails and too few. Your…
Revenue Rockstars Advice from Karl Sakas
Karl Sakas continued our Revenue Rockstars Series with a recent live-streamed session entitled “What CMOs Say When You’re Not in the Room … And How It Can Help You Grow…
Optimizing and Testing Your Email Campaigns
How to refine and test your subject lines, pre-headers, personalization, and more It can take a lot of trial and error to get your email marketing strategy delivering the results…
How to Get Smart About Retargeting Ads
Paid advertising is often one of the most expensive aspects of your marketing budget. It’s infamously difficult to strike a balance between high cost and high reward. While retargeting…